Kate Williams Digital Marketing Speaker & Email Marketing Expert.

Kate Williams.
KW Marketing
Speaker on digital marketing, eCommerce growth & female entrepreneurship.
Delivering actionable strategies for brands, marketers & entrepreneurs.




About Kate Williams of KW Marketing
Kate Williams, (31) based in Exeter, Devon, is a digital marketing strategist, speaker, and founder of KW Marketing, a data-driven agency that helps brands scale through email marketing, multi-channel growth, and eCommerce optimisation.
As a trusted expert in digital marketing, leadership, and business growth, Kate has spoken for organisations such as Lloyd’s Bank Academy, Small Business Britain, and Building Brands Live. She is known for her straight-talking, no-fluff approach, ensuring audiences leave with REAL, actionable takeaways they can implement immediately.
With deep expertise across digital strategy, marketing, social media, email marketing, and customer experience, she also brings real-world insights into business leadership, female empowerment, and scaling a business - making her the perfect speaker for marketing events, business summits, and industry panels.
Signature Talk: Next-Level Email Marketing Framework
Transforming email from an afterthought into a high-converting sales engine
Email isn’t dead - bad email is! In this engaging and actionable talk, Kate shares her Next-Level Email Marketing Framework, designed to help businesses increase conversions, build customer loyalty, and drive sustainable growth.
Key Takeaways:
- How to craft high-converting email flows (beyond just welcome and abandoned cart emails)
- Why 80% of revenue from email comes from automations - if done right
- The biggest email mistakes that are costing brands money
- A data-driven framework that increases engagement, retention, and repeat purchases
- Packed with real brand case studies and actionable insights, this session is perfect for marketers, entrepreneurs, and eCommerce brands looking to drive more revenue from email marketing without sending more emails.
Delivered for: Building Brands Live, Lloyd’s Bank Academy, and Small Business Britain.
Speaking topics
Digital marketing & eCommerce
- Digital strategy, multi-channel marketing & social media
- How to increase sales and revenue through digital marketing
- Practical steps to grow a business using digital tools
- Optimising the online customer journey for conversions
- The top blocks to people buying online (& how to fix them)
- How to get the most bang for your buck with digital ads
Email marketing
- Email marketing: from stale to sale
- How to grow your email list from 0 to 30K in 2 months
- Top tips for compelling email marketing that boosts revenue
Leadership, career growth & female empowerment
- Kate’s story: Thriving in a male-dominated industry & empowering women in digital marketing
- How to set boundaries without being labelled ‘emotional’
- Female mentorship: why strong female role models matter
- From solopreneur to CEO: How to scale, hire, and build a successful team


Book Kate for your event
Looking for a dynamic, results-driven speaker to deliver insightful and engaging content? Kate is available for keynotes, panels, and workshops at marketing, business, and eCommerce events.
Expertise includes:
- Email marketing & automation
- Multi-channel marketing & digital trends
- Growth strategies for small businesses & eCommerce
- Brand storytelling & customer retention
- Leadership, female empowerment & scaling a business
Contact Kate below for your next event!
Contact Kate.
About Kate and KW Marketing
Kate Williams is a leading digital marketing expert and the founder of KW Marketing, a full-service digital marketing agency specialising in email marketing, paid and organic social media, SEO, website design, and strategic consultancy.
With a background working for global brands such as Mercedes-Benz, Aston Martin, BMW, and Nintendo, Kate launched KW Marketing in 2017 to help ambitious brands scale and THRIVE. The agency has since evolved into a specialist powerhouse for eCommerce, food & drink, and digital-first businesses, driving measurable growth through story-driven strategy and data-led marketing campaigns.
KW Marketing has offices in Devon and London, and Kate is frequently recognised with award nominations across the South West for her outstanding contributions to digital marketing. Alongside client work, she also hosts workshops, masterclasses, and training sessions, empowering brands to take control of their marketing and increase revenue through smart digital strategies.
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