Hi, we're KW Marketing. A team of handpicked digital marketing experts that specialise in empowering ambitious brands to be noticed and get results.

What we do.

Digital marketing consultancy KW Marketing empowers ambitious brands to connect to their audiences, build communities and elevate their businesses via digital marketing.

Based in the South-West and led by digital marketing expert and founder Kate Williams, we are experienced, reliable and approachable, with bags of creative energy.

We develop complete digital marketing strategies as well as provide individual services, specialising in social media marketing, email marketing, paid social media ads, Google ads and web design.

Our purpose is to give you a digital marketing strategy that supports you to show up for your brand, breaks through any barriers to success and drives results.

We’ll increase your leads, power up your conversions, elevate your sales and take your revenue to the next level.

Are you ready to grow with us?!

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Who we are.

Kate Williams

Meet Kate

Hey hey! I’m Kate. I'm a digital marketing expert and founder of KW Marketing, a consultancy for start-ups to established brands.

My love for digital marketing comes from over a decade working for big lifestyle brands such as Mercedes-Benz, Aston Martin, BMW and Nintendo.

In 2017, I decided to go it alone and took a leap of faith to found KW Marketing. The plan was to go above and beyond the norm for my own clients and I haven’t looked back!

Meet Lucy Cousens

Meet Lucy

Hey, I'm Lucy! I joined the KW Marketing team in 2023. My roots are in traditional marketing; understanding the consumer, developing new products and devising award-winning marketing campaigns for household brands, including Boots, Absolut Vodka, Nespresso and even KFC!

Over the past six years, I have complemented this strategic skillset with a hands-on approach to digital marketing, working within small DTC companies to ensure their budgets are spent strategically and efficiently... and entrusted to the very smartest agencies (that's how I met Kate!).

Whilst we believe in a digital-first approach to marketing at KW Marketing, there is still a role for traditional media and my big brand experience enables us to go above and beyond for our clients.

Meet Laura

Meet Laura

Hello, it’s Laura here! I started at KW Marketing in 2023 as Digital Account Manager. If you look up ‘social media addict’ in the dictionary - there’s a little picture of me there! As my background is in visual merchandising and digital marketing - social media content is where my expertise lies and where I THRIVE. I absolutely love curating feeds and helping brands and our clients on their journey to becoming social media savvy.

With this experience, I’m on hand to help our clients bridge the gap between digital and marketing. I’m here to help them and I absolutely adore working with our all-female team of experts.

When I’m not online - catch me out on a dog walk with my pups or shopping in town!

Meet Phoebe

Meet Phoebe

Hi, I’m Phoebe! I joined KW Marketing in 2024 as a Digital Marketing Assistant. Having recently graduated from Falmouth University, I’m keen to expand my digital marketing skills and learn from the best in the business. Brand and design is where my bag is - catch me on Adobe at all hours of the day!

I love working with our different clients on their brand work and pinpointing where their branding stresses are. Every day is a learning day at KW Marketing and I absolutely love working with the team!

Our mission.

Our mission is to empower ambitious brands to THRIVE through digital marketing.

We want to support you to find your brand’s north star via powerful messaging that feels truly aligned with your purpose.

Elevating leads, conversions and sales, monitoring statistics and boosting key metrics are a priority, but great communication is the difference between a mediocre digital marketing strategy and one that has integrity and makes an impact.

Putting people, connections and storytelling first, we’ll provide the energy to turn on your light and shine.

Together, we’ll build a marketing strategy that will enable you to understand and align to your tribe, creating powerful messaging and high conversions to make you THRIVE.

Our values.

It’s not just enough to survive, we want your brand to THRIVE!

This is the foundation on which KW Marketing is based. Our values drive us to provide an impactful digital marketing service that will make you grow and prosper.


  • Transparency: we’re open, genuine and honest
  • Hard work: we go the extra mile
  • Results: we know what matters to you
  • Insight: we understand what you need
  • Vision: we know where we’re going
  • Energy: we have fun and get the job done

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Worked with

Pipers Farm
Jane's Patisserie
Buy Women Built
Popcorn Kitchen
The Panettone Store
Bar Buoy
Ryders Bakery
How Now Dairy
Mercedes Benz
Disruptive HR
Hope and Homes
Active Devon


Working alongside

Shopify Partner
Google Partner
Klaviyo Partner
Monday.com Certified Partner
Exeter digital agency network member badge dark
Food Drink Devon
Taste Of The West
Exeter Living Finalists 2023
Farms For City Children

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