Journal.

Browse our journal for digital marketing tips, tricks and knowhow as well as our latest news and industry updates.

Celebrating birthday bliss in our seventh year in business

Celebrating birthday bliss in our seventh year in business

By Kate Williams | 15 May 2024

Time flies when you’re having fun, right? Years can go by in a blink of an eye. It’s been a wild ride. And yet, it’s still just the beginning at KW Marketing. When our founder, Kate Williams, first created KW…

KW Marketing lends our expertise to the launch of Meghan Markle’s new brand

KW Marketing lends our expertise to the launch of Meghan Markle’s new brand

By Kate Williams | 13 May 2024

2024 has been busy. So busy, sometimes it’s been difficult to stop and look around to see how far KW Marketing has come. But May is that time of year when the sun is starting to peek its head through…

The five stages of the digital marketing life-cycle explained

The five stages of the digital marketing life-cycle explained

By Kate Williams | 8 May 2024

Once upon a time, there was a food marketing agency that wanted to help food and drink businesses achieve their digital marketing dreams. Oh wait, that’s us! In our eyes, the five stages of digital marketing are pretty much based…

Welcome Phoebe To The KW Marketing Team

Welcome Phoebe to the KW Marketing Team

By Kate Williams | 1 May 2024

We’ve said it before – 2024 is KW Marketing’s year. And how better to celebrate than with expanding our team! We’re welcoming Phoebe to our ranks as our brand-new Digital Marketing Assistant. Phoebe brings with her a host of branding…

Digital Marketing Consultants

Meet the UK’s leading team of digital marketing consultants

By Kate Williams | 22 April 2024

Careful of our capes – digital marketing consultants are the behind-the-scenes heroes of the digital age. They’re experts in their field with a thorough understanding of digital marketing and all that it entails. And it entails a lot! This expertise…

Digital Marketing Consultant

Meet the UK’s leading social media consultant for businesses

By Kate Williams | 2 April 2024

Sometimes, all you need is a pair of fresh eyes. Sometimes, we’re just too close to things to be objective. Sometimes, the answer could be staring at you in the face! If you’ve been working on social media strategy for…

How to use content pillars to level up your social media strategy

Out with the old: How to use content pillars to level up your social media strategy

By Kate Williams | 20 March 2024

You know it, your parents know it, your cat probably knows it as well. Content is indeed, KING (or as we like to put it, queen!). Content pillars have emerged as an incredibly effective tool for businesses and brands aiming…

20 killer email marketing ideas for NEXT-LEVEL campaigns

20 killer email marketing ideas for NEXT-LEVEL campaigns

By Kate Williams | 5 March 2024

Email marketing runs through our veins here at KW Marketing. Cut us open, and we’ll bleed Klaviyo! As an email marketing agency, and with our founder Kate being an email marketing specialist at heart, obsession doesn’t even begin to touch…

The NEW digital age - the 7 key principles of marketing and why they're important

The NEW digital age – the 7 key principles of marketing and why they’re important

By Kate Williams | 20 February 2024

Welcome to the digital era. It’s time for your business to join the big leagues – and we have got just the thing for you. We always say that digital marketing shouldn’t be difficult for anyone to integrate into their…

KW Marketing Turns Six

Our founder Kate, is a proud Exeter Living Awards 2024 judge!

By Kate Williams | 16 February 2024

2024 just keeps on getting better and better for KW Marketing. From becoming finalists in the Exeter Living Awards to delivering outstanding digital marketing campaigns for our clients, we have been BUSY! And the good news just doesn’t stop there.…

We are finalists in the Exeter Living Awards 2024

We are finalists in the Exeter Living Awards 2024

By Kate Williams | 30 January 2024

As January comes to a close, digital marketing consultancy KW Marketing has kicked off awards season proceedings in the best way that we know how. We are officially FINALISTS in the Exeter Living Awards 2024! What a way to round…

How to set your digital marketing objectives for 2024

How to set your digital objectives for 2024: A guide for food & drink businesses

By Kate Williams | 9 January 2024

2024. It’s here. The new year is often a time when food and drink businesses think they need a fresh start with their food and drink digital marketing. More often than not, their immediate thought is a revamp of content…

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