Browse our journal for digital marketing tips, tricks and knowhow as well as our latest news and industry updates.

The importance of a landing page

The importance of a powerful landing page

By Hannah Coombe | 10 January 2023

So you’ve done the hard work. Your digital marketing strategy is firing off at all cylinders and you’ve got visitors clicking away. Any savvy business owner gets that once you’ve done all that hard work to get visitors to your…

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How a paid social agency can rocket your revenue

By Kate Williams | 4 January 2023

You’ve probably heard of paid social media but you might not know exactly what it means. Paid social media is a method of advertising on social media platforms such as Facebook, Instagram, Pinterest and TikTok that targets specific audiences. Implementing…

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How a restaurant marketing agency can help your business thrive in 2023

By Hannah Coombe | 23 December 2022

Gone are the days of lockdown after lockdown where we were trapped inside or following the rule of six. People are making up for the lost time of the last two years and making the most of in-person experiences by…

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Why 2022 has been our best year ever

By Kate Williams | 12 December 2022

When the festive season is in full swing with turkeys a’gobblin’ and mince pies a’mincing, there’s sometimes no opportunity to sit back, relax and take stock of how far you have come over the past 12 months. Our digital marketing…

Harness the power of a strategy

By Kate Williams | 6 December 2022

If you want to build a solid foundation and more freedom and flexibility into your business, you need to start with … a digital marketing strategy. Yes, I know ‘strategy’ isn’t the sexiest of buzzwords – it’s more of a…

Meet Kate, Founder of KW Marketing

Meet Kate, Founder of KW Marketing

By Hannah Coombe | 9 November 2022

After five years in business, the shape of KW Marketing has changed immensely. But one thing has stayed resolutely the same – and that’s our founder, Kate Williams. Kate started up KW Marketing in 2017. She decided to go it…

12 Christmas dos and don'ts

The 12 digital marketing dos and don’ts for a holly jolly Christmas

By Hannah Coombe | 1 November 2022

December is fast approaching and before you know it, wine will be mulling, sleigh bells ringing and cash registers jingling as harassed consumers rush to complete their Christmas shopping. Make life easier for them by ensuring your festive marketing adds…

Black Friday and Cyber Monday: can your business benefit?

By Kate Williams | 11 October 2022

Huge opportunity or massive threat? Well, that depends on you, your business and your customers. Hyper-spending, over-consumption and waste, have tainted these huge shopping days as the rise of conscious consumerism has taken root. So, it’s essential to do your…

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Welcome Hannah to the KW Marketing Team

By Kate Williams | 26 September 2022

After a busy summer filled with client campaigns and increased growth, we are thrilled to announce that Hannah Coombe has joined our team as Account Executive. Having lived in London for the past few years, Hannah has headed back to…

Juice up your digital marketing NOW to make your Christmas 2022 sales sparkle

By Kate Williams | 7 September 2022

There’s no time like the (Christmas) present. If you run an ecommerce business, you need to plan your digital marketing strategy NOW to reap the benefits of the festive season for your brand. Why? Well, faced with rising inflation, the…

Why we at KW Marketing do what we do

By Kate Williams | 25 August 2022

In an age of screens, social media and digital technologies, it can be easy sometimes to lose your way in the mess of algorithms, apps and double taps. With much of the digital space geared around buy, buy, buy and…

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Five brands that are killing the social media game right now

By Kate Williams | 21 July 2022

Social media is a rollercoaster of updates, changing algorithms, hot new trends and a constant stream of messages from hundreds of different businesses every single day. How is your brand meant to get a look in with so much noise?…

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