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FUEL LIVE: Manchester 2026

Original price was: £97.00.Current price is: £47.00.

Live Event Where Ambitious Food & Drink Brands Come To Grow

Date: 24th June, 2026
Time: 9:30AM – 12:30PM
Location: Colony King Street, Manchester

Join us for FUEL LIVE Manchester – a half-day growth event for ambitious food & drink brands ready to scale properly. Expect honest founder stories from brands including Spice Kitchen, ManiLife and The Biskery, commercially focused strategy, and practical insight on what’s actually driving growth right now. From retail and D2C to retention, profitability, and brand growth, this is where serious food & drink brands come for clearer thinking and smarter conversations. Network with ambitious founders and marketers, leave with actionable insight, and gain the clarity and confidence to scale more sustainably.

Description

Food & drink growth shouldn’t feel this reactive. You’re posting. Running ads. Sending emails. Trying to stay visible. And yet, sales still fluctuate. Growth feels inconsistent. Margins feel tight. The problem isn’t effort. It’s that most food & drink brands are building without a clear system behind their marketing. So when something changes – performance drops, costs rise, or results slow = everything feels uncertain again. In 2026, more activity isn’t the answer. Clarity is. Structure is. Strategy is. You need marketing that actually converts into predictable, profitable sales. That’s exactly why FUEL LIVE exists.

Following the momentum of FUEL LIVE Exeter, we’re bringing FUEL north 👀🔥

What you’ll get from the morning

FUEL LIVE is KW Marketing’s flagship growth event for ambitious food & drink brands ready to scale properly. Not louder. Not trendier. Just smarter. This is the room where serious brands come to:

  • Understand what’s actually working in food & drink marketing right now
  • Fix inconsistent sales and reactive campaigns
  • Align email, paid, content, and conversion into one commercial engine
  • Scale without sacrificing profitability

This isn’t a theory-heavy conference. It’s a practical, insight-driven morning designed for founders and marketers who are actively investing in growth, and want to see a return from it.

Meet the experts behind FUEL Live 2026!

Keynote: From Manchester Markets To An Award-Winning Food Brand With Sanjay Aggarwal, Spice Kitchen

What started as a retirement project between mother and son has grown into an award-winning food brand spanning DTC, gifting, wholesale, retail, and national media.

In this session, Sanjay will share the REAL story behind building Spice Kitchen, from market stalls and handmade spice tins to retailers including John Lewis and Selfridges. Expect honest insight into modern brand-building, storytelling, growth, visibility, and what it really takes to scale a food brand in today’s market.

Keynote: Building A Cult Food Brand In A Crowded Category With Stu Macdonald, ManiLife

What started with 1 tonne of peanuts stored in a bedroom has grown into one of the UK’s most talked-about challenger food brands.

In this session, Stu will share the REAL story behind building ManiLife – from hand-filling jars in a rugby club kitchen to landing in Waitrose and building a cult following around a category nobody expected to become cult.. Expect honest insight into branding, retail growth, product obsession, mistakes, momentum, and what it really takes to stand out in a crowded food market.

Workshop 1: Owned vs Rented: Building a Marketing Engine You Actually Control With Kate, KW Marketing

Most food & drink brands are stuck in reactive marketing – posting, running ads, and chasing results without a clear system behind it. The problem? Too much reliance on channels they don’t own. In this session, Kate will show you how to shift from rented platforms to owned growth – using email and customer data to drive consistent, predictable revenue. Learn how to build automations that convert, create campaigns that actually sell, and turn your marketing into a structured engine that supports long-term growth.

Workshop 2: The Growth Numbers That Actually Matter: ROAS, Profit & Scaling With Lucy, KW Marketing

Most brands don’t have a marketing problem – they have a numbers problem. You’re investing in ads, content, and campaigns… but don’t always know what’s actually profitable. In this session, Lucy will break down the key metrics that drive real growth – from ROAS and cost per acquisition to margins and repeat purchase. Learn how to understand what you can afford to spend, how to predict performance, and how to make confident decisions when it comes to scaling your brand.

Founder Story: Building A Brand Rooted In Kindness, Connection & Community With Saskia Roskam, The Biskery

What started as two mums baking biscuits around a kitchen table has grown into one of the UK’s leading personalised gifting brands, working with companies including Google, KPMG and Specsavers.

In this session, Saskia will share the REAL journey behind building The Biskery, from handmade biscuits and small beginnings to scaling a purpose-led brand built around appreciation, connection, and community. Expect honest insight into modern brand-building, gifting, emotional connection, authenticity, growth, and what it really takes to build a business people genuinely remember.

What you’ll experience

Across expert-led sessions, real brand stories, and straight-talking insight, you’ll:

  • Learn what’s genuinely driving growth in food & drink right now
  • Hear honest founder stories – not polished highlight reels
  • Cut through trends and focus on what moves the needle commercially
  • Walk away with clear priorities (not a 47-point to-do list)
  • Connect with 80–100 ambitious food & drink brands in one powerful room

💡 100% of previous attendees rated FUEL LIVE informative and useful
🔥 Over half cited the email strategy session as the most impactful
🚀 100% said they would attend again

The format

  • 9:30 – 9:55 Registration & Coffee
  • 9:55 – 10:00 Welcome from Kate Williams
  • 10:00 – 12:15 Keynote, expert sessions, real brand stories & live Q&A
  • 12:15 – 12:30 Structured networking

Who should be in this room?

FUEL LIVE 2026 is for:

  • Food & drink founders scaling D2C
  • Senior marketers inside growing brands
  • Commercial leads focused on revenue and margin
  • Ambitious brands ready to invest in clarity and growth

If you’re serious about scaling in 2026… this room matters.

Your ticket includes

  • Full access to all expert sessions
  • Founder-led growth insight
  • Practical frameworks and takeaways
  • Coffee & curated networking
  • A premium goody bag
  • Access to a room of serious food & drink decision-makers

FUEL LIVE 2026

If 2025 felt inconsistent…
If growth has felt reactive…
If you’re doing “a lot” but not seeing the return…

This is your opportunity to fix it – properly. Not with more noise. With clarity.

FUEL LIVE is not about more ideas. It’s about clarity, focus, and building a marketing engine that actually works.

We’re keeping this room intentionally small (80–100 brands) to make it high-value and focused.

Tickets are limited. Secure your seat now.

GET YOUR TICKET 🔥

About KW Marketing

KW Marketing is a UK-based digital growth agency specialising in food, drink & feel-good brands.

Founded in 2017 by Kate Williams, the agency partners with ambitious brands to turn marketing into measurable revenue through email, paid media, content, and strategic digital growth.

FUEL LIVE is the extension of that mission – bringing the industry into one room to share what’s actually working.

Supported by: Food Marketing ClubRaw PR, Colony, and Fleet Street News.