Food Marketing Archives - KW Marketing UK

As a leading marketing agency in Exeter specialising in food & drink brands, KW Marketing is celebrating one of its proudest moments yet – sponsoring the brand-new Food & Drink Producer category at the Exeter Living Awards 2025 and being named a finalist in two categories! We’re thrilled to announce that KW Marketing is the…

KW Marketing announces FareShare South West as charity of the year 2025

This one’s big. The kind of partnership that makes everything we do feel even more meaningful. We’re incredibly proud to announce that FareShare South West is our Charity of the Year. This isn’t just a title. It’s a commitment. To using our skills, platform, and purpose to support a charity that’s making a real difference…

KW Marketing named most innovative digital marketing consultancy 2025

We’ve got news. Big news. The kind of news that deserves a proper proud moment and a celebratory popcorn toss (we are food & drink marketers after all). KW Marketing has been named Most Innovative Digital Marketing Consultancy 2025 by the SME Business Elite Awards. Let’s just take that in for a second. This isn’t…

KW Marketing turns 8: FUEL, founders & the future of food & drink

Eight years ago, I sat at a second-hand desk in the spare bedroom of my parents’ house with a laptop, a vision, and not much else. No team. No office. No website. No roadmap. Just a fire in my belly and a belief that there had to be a better way to do digital marketing,…

If there’s one thing that’s become crystal clear in building KW Marketing, it’s that real growth doesn’t happen in isolation. The strongest strategies, the best ideas, the boldest brands, they all come to life when we share. When we gather. When we’re brave enough to say: this is what’s working for us. And that’s exactly…

Understand how we are influenced by food marketing

Let’s face it, we think we’re making food choices based on what we fancy. But more often than not? We’re being nudged, tempted, and straight-up marketed to… often without even realising it! From your supermarket scroll to your TikTok feed, clever food marketing is everywhere. And if you’re a food or drink brand, understanding what…

Scroll-stopping food content starts with more than just a mouth-watering photo. If you want to turn casual scrollers into loyal fans (and paying customers), your captions need to be just as appetising as your product. Because in 2025, captions aren’t just there to fill space, they’re your secret ingredient for driving engagement, clicks, and brand…

In today’s digital-first world, social proof sells, and when it comes to food and drink marketing, influencers are one of the most powerful ways to get your products in front of highly engaged, purchase-ready audiences. From recipe creators to snack reviewers, food influencers help bring your brand to life in a way that feels personal,…

Imagine walking into a bustling food market. The air is filled with the scent of freshly baked bread, artisan cheeses, and sizzling street food. Among the dozens of vendors, one brand catches your eye. The packaging, the story, the message – it speaks directly to you. That’s the power of branding. Branding for food businesses…

10 ways to optimise your marketing funnel

A successful marketing funnel that delivers you results? Hold the phone. That’s the stuff that dreams are made of for freelance digital marketing consultants. Converting leads into happy customers is the ultimate goal for any brand, business or company, but there are many steps in between those two events, or in digital marketing terms, funnel…

The Cornish Jar

09:15 13 Sep 25

We have recently started working with Kate and her team at K W Marketing. Our experience so far has been excellent, they do exactly what they say they do. Everyone worked around the clock to get us to where we needed to be.

Charlotte Simonds

14:04 06 May 25

Kate and her team bring an exceptional level of thoughtfulness and precision to their work—uncovering what truly matters before artfully translating it into brand expression. For the reformer space, they crafted a brand that seamlessly blends creativity with conversion, creating real buzz and, more importantly, driving bookings. While our mission is to move people, Kate’s vision and execution profoundly moved us.

Dave Briggs

10:10 29 Jan 25

Kate spoke at the Building Brands marketing conference in Exeter, in November 2024, and was absolutely superb. I honestly couldn't have asked for someone to do better. The feedback that she received - both to her, and to us as the organisers - was especially pleasing and hopefully gave her a really good shot of confidence too! She was brilliant - really engaging, knew her stuff, and gave the attendees some great tips and advice too. Couple of people have been speaking to us about it even now - 3 months later!

Huge thanks Kate, looking forward to getting you along to more events in the future too!

Kate and her team are fabulous by the way. Definitely happy to recommend them!

Christian William Horne

18:58 20 Nov 24

Working with Kate and the team at KW Marketing has been a game-changer for our business. Their expertise in growth-focused marketing has helped us reach new levels, and the results speak for themselves. From strategy to execution, they’ve been hands-on every step of the way, driving real impact on our growth journey. Highly recommend!

John Sheaves

09:05 11 Oct 24

In the modern world of digital marketing which is now a prerequisite for getting your product or service to market, you need professional support from a professional agency. Kate and her team are just that. They have worked with us for the last few months and they have been a game changer and have opened our eyes to the art of the possible.

The power of their work? Well everybody now has a hand held device they are working from for business or pleasure-each person with an average daily screen time of about 3.5 hours - that’s a massive audience to reach digitally.

We have found Kate and her team professional, extremely knowledgable, positive and they don’t hold back, they get things done for you and move you forward. Great partners to work with.

Ben Stansfield

18:13 17 Aug 24

We have been working with the team for just over 6 months now and it's been fantastic. They are so engaged and passionate about the produce they are creating the content for which gives us huge amounts of trust in their work.

Alongside the huge energy they bring to calls, meetings and updates they are still very professional and everything is mapped it to a strategy and recorded to enable us to look back through and see what works and doesn't.

Overall, great company to work with and they are amazing at what they do!

EmmaLouiseI7

14:24 25 Apr 24

The FUEL marketing event we attended was really useful. We gained a few more ideas of ways to help elevate our small, independent icecream business and came away feeling inspired and motivated. Thankyou again for having us

Serena Slatter

12:49 15 Apr 24

HUGE thank you to KW Marketing for all of your help, for being a brilliant female founder yourself, and for believing in our movement!

Ria Ball

15:17 01 Mar 24

It has been a breath of fresh air working with Kate. She quickly got to grips with what it was our business needed and then made some very clear recommendations. Once we agreed on the project she delivered it seamlessly whilst providing useful updates throughout. I felt that she was very aware of all the pressures on me as a business owner and went out of her way to keep things straight forward. The result is that I now have a framework for our email marketing and after a thorough handover I am really looking forward to generating some results.

Nigel Wright

16:53 14 Feb 24

Kate and the team worked incredibly hard for us throughout our Christmas email and social
Media campaigns, providing results to match(especially from the email campaigns). Their energy and enthusiasm knows no limits and we will most definitely be using their services again in the future.

Browella Beauty

14:16 08 Aug 23

Since February this year we have been working closely with Hannah, at KW Marketing, we cannot fault her or the team at all, no job is too big for them. We love that they send us over a content plan every month so then we can check what is going to be posted. Again Thank you to Kate, Hannah, and their amazing team x

Chloe Farrant

21:56 11 Jul 23

I recently attended the Uncovering Opportunities Workshop with Kate, and it left me feeling clear, focused, and motivated to take the next steps in my business. In just a short session, Kate demonstrated a deep understanding of my business and my goals, and I now feel excited and confident to embark on this journey with her by my side. Highly recommend!

Aushi Meewella

18:40 07 Dec 22

Kate and her team have been absolutely fantastic - incredibly professional, dedicated and they go above and beyond what is expected. We are thoroughly impressed and could not recommend them more.

Julia Mazorodze

10:34 26 Oct 22

Kate and Mela are a dreamteam. When we went back to KW Marketing (after previously working with Kate) to cover a period without a digital colleague, it was like working with old friends, who cared deeply about our cause and success.
Despite being new to us, Mela got up to speed with the complexities of our international NGO quickly, and took away all the concern you might have about someone external publicly representing a nuanced cause - it felt like having someone on the inside. Great job, thank you so much KW Marketing.

Chris Yandell

12:29 06 Dec 21

Kate's great digital Marketing knowledge has shaped the digital foot print for our business. Kate goes above and beyond to support us and our business showing genuine care and passion for what we do. I can highly recommend Kate for any business wanting/needing to shine online.

Lucy Adams

18:47 12 May 20

Kate started working with our company around three months ago and she has been absolutely amazing. It's not just her expertise (which is fab) and her drive and energy (impressive) - it's also that she 'got' us from day one and became an essential part of our small team almost immediately. She has made a massive difference to our social media marketing campaigns but also adds value to lots of other aspects such as our brand and our content marketing. We came across Kate by chance (well, her strong Google presence really!) and we are so lucky to have as part of our team.

Neil Tinson

12:24 06 Mar 20

As an international charity, we needed a social media expert who could provide a high level of ongoing support with our digital channels. Kate was personally recommended to us and, having now worked with her for a few months, I’m not in the least bit surprised. She’s entirely reliable, always responsive, and is a joy to work with. Kate fully invests her knowledge, skills and energy into our work, and there’s no doubt she’s helping us raise our standards improving our results. Kate’s a crucial and appreciated extension of our team.

Posts Tagged ‘Food Marketing’

KW Marketing sponsors & finalists at Exeter Living Awards 2025

KW Marketing announces FareShare South West as charity of the year 2025

We won! KW Marketing named most innovative digital marketing consultancy 2025

KW Marketing turns 8: FUEL, founders & the future of food & drink

FUEL LIVE 2025: What really happened at this year’s leading food & drink marketing event

Understand how we are influenced by food marketing, from the food marketers!

How to find & hire the best food influencers for your brand

The ultimate guide to branding and strategy for your food business in 2025

10 ways to optimise your marketing funnel