Hello.

Hi, we’re KW Marketing. A team of expert digital marketers, passionate about empowering ambitious brands. We specialise in data-driven strategies that drive real results & help brands scale.

What we do.

KW Marketing is a data-led eCommerce digital marketing consultancy that helps brands connect with their audience, build loyal communities, and scale effectively. Based in the South-West and led by digital marketing expert Kate Williams, we use insights, customer behaviour, and trends to create tailored strategies that convert traffic, increase sales, and maximise profitability.

We’re your trusted partner focused on delivering consistent revenue growth and helping you to scale sustainably. We offer a full range of services, including social media marketing, email marketing, paid ads, Google ads, and web design. Our mission is to help you show up for your brand, elevate conversions, boost revenue, and scale without the stress of playing catch-up.

Are you ready to grow with us?!

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Who we are.

Meet Kate

Meet Kate

Hey hey! I’m Kate. I'm a digital marketing expert and founder of KW Marketing, a consultancy for start-ups to established brands.

My love for digital marketing comes from over a decade working for big lifestyle brands such as Mercedes-Benz, Aston Martin, BMW and Nintendo.

In 2017, I decided to go it alone and took a leap of faith to found KW Marketing. The plan was to go above and beyond the norm for my own clients and I haven’t looked back!

Meet Lucy Cousens

Meet Lucy

Hey, I'm Lucy! I joined the KW Marketing team in 2023. My roots are in traditional marketing; understanding the consumer, developing new products and devising award-winning marketing campaigns for household brands, including Boots, Absolut Vodka, Nespresso and even KFC!

Over the past six years, I have complemented this strategic skillset with a hands-on approach to digital marketing, working within small DTC companies to ensure their budgets are spent strategically and efficiently... and entrusted to the very smartest agencies (that's how I met Kate!).

Whilst we believe in a digital-first approach to marketing at KW Marketing, there is still a role for traditional media and my big brand experience enables us to go above and beyond for our clients.

Laura profile

Meet Laura

Hello, it’s Laura here! I started at KW Marketing in 2023 as Digital Account Manager. If you look up ‘social media addict’ in the dictionary - there’s a little picture of me there! As my background is in visual merchandising and digital marketing - social media content is where my expertise lies and where I THRIVE. I absolutely love curating feeds and helping brands and our clients on their journey to becoming social media savvy.

With this experience, I’m on hand to help our clients bridge the gap between digital and marketing. I’m here to help them and I absolutely adore working with our all-female team of experts.

When I’m not online - catch me out on a dog walk with my pups or shopping in town!

Phoebe profile

Meet Phoebe

Hi, I’m Phoebe! I joined KW Marketing in 2024 as a Digital Marketing Assistant. Having recently graduated from Falmouth University, I’m keen to expand my digital marketing skills and learn from the best in the business. Brand and design is where my bag is - catch me on Adobe at all hours of the day!

I love working with our different clients on their brand work and pinpointing where their branding stresses are. Every day is a learning day at KW Marketing and I absolutely love working with the team!

Our mission.

Our mission is simple: Fuelling eCommerce growth, one brand at a time.

We craft story-driven strategies that engage, convert, and retain customers. Using data-backed marketing that drives real, measurable results, we help you scale your brand efficiently and sustainably.

People don’t just buy products - they buy stories. That’s why we focus on telling your brand’s story in a way that connects, builds loyalty, and drives sales.

Our values.

It’s not just enough to survive, we want your brand to THRIVE!

This is the foundation on which KW Marketing is based. We hold ourselves to these values, which guide everything we do:

THRIVE

  • Transparency: we’re open, genuine and honest
  • Hard work: we go the extra mile
  • Results: we know what matters to you
  • Insight: we understand what you need
  • Vision: we know where we’re going
  • Energy: we have fun and get the job done

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Clients

Worked with

Pipers Farm
Jane's Patisserie
Dementia Carers Count
Buy Women Built
The Cornish Cheese Co
Popcorn Kitchen
Source Trade Show
Hale Events
Expowest Cornwall
The Panettone Store
Bar Buoy
Ryders Bakery
How Now Dairy

Partners

Working alongside

Shopify Partner
Google Partner
Klaviyo Partner
Monday.com Certified Partner
Exeter digital agency network member badge dark
Food Drink Devon
Taste Of The West
FareShare South West

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