Posts Tagged ‘2024 Marketing Channels’
The ultimate guide to Instagram advertising
How many times have you been suckered into buying something from an ad online? We’ve all done it, having a little evening social scroll and then all of a sudden your bank card is out and you’re the proud purchaser of a brand new chopping board! For food and drink brands, effective Instagram advertising can…
Read MoreHow 2024 transformed food & drink marketing… and what’s next!
We’re well into 2025, and like many food & drink brands, we’ve taken time to reflect on what worked, what didn’t, and the biggest lessons we learned last year. 2024… what a year. If we had to sum it up? Big shifts, bold moves, and serious lessons learned. For food & drink brands, the marketing…
Read More8 website conversion barriers for food and drink brands (and how to overcome them!)
Here we go again. It’s that time of the month where you’re looking at your website stats, your digital marketing reports, your revenue numbers from the previous four weeks. You hold your breath, shut your eyes, wish and hope for the best, and then you take a peek. Nope. They’re the same as last month.…
Read MoreThe easy way to optimise your food & drink website design & improve customer journey
How do you get from one location to another? If you know where you’re going and you know how to get there, then you might want to take the quickest way? Or perhaps you like to take the more scenic route – stopping off at a couple of coffee shops along the way. Both ways…
Read MoreKate is a proud Building Brands UK speaker
What fuels you? Your family, your work? Food, drink, travel? The list can go on and on! For us at KW Marketing, there’s one thing that fuels us. PASSION. It speaks volumes in the work that we do – from delivering epic digital marketing campaigns for global companies to helping out our local charity in growing…
Read MoreWelcome to the Food Marketing Club
Welcome to the Food Marketing Club – your one-stop shop to spice up your brand! It’s been a long time coming, but it’s finally here. As a digital marketing agency, we kept on hearing from food and drink brands – “we’re in our early phase of growth, but we’ve got big plans to build brand…
Read More20 blog content ideas for food & drink brands
Why is writer’s block scared of content planning? Because when you dedicate time to coming up with several blog content ideas to use throughout the year, you don’t have to panic and wallow in blank pages whenever you want to share a new blog post! Ok, so maybe that punchline doesn’t quite roll off the…
Read MoreWhat is strategic marketing?
Marketing is thrown at consumers and business owners so often nowadays, it can start to feel tasteless. That’s because, in a lot of cases, it is. So much advertising and marketing promotions are created with little to no thought behind it. We know that digital marketing itself isn’t always successful, especially if there’s no strategy…
Read MoreA food marketing agency that serves up the recipe for success
We can tell you everything you need to know about us in 10 words or less. At our core, we are food lovers and creatives. And that’s it! But what’s that I hear? You want to learn more about KW Marketing and how we are a food marketing agency that’s committed to serving up success…
Read MoreThe art of email: How to build an email marketing funnel for conversions
Imagine a candy shop. Imagine the rows upon rows of sweets, chocolates and lollies. Tasty right? Now think of the digital marketing world as this said candy shop. At your fingertips, there are literally hundreds of marketing channels and platforms available. Now, some are better than others – the sweet and the sour, the chocolatey…
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