Journal.
Browse our journal for digital marketing tips, tricks and knowhow as well as our latest news and industry updates.
Christmas is coming! Quick wins for food & drink brands behind on Q4 marketing
Q4 isn’t coming… it’s here! From 1st October, the busiest season of the year kicks off for food & drink brands. But let’s be honest, most founders don’t feel “ready.” You’re already up to your elbows in Christmas prep –…
KW Marketing at the House of Lords: Championing small businesses on a national stage
Walking through the doors of the House of Lords this week was one of those pinch-me moments. This wasn’t just another date in the diary – it was huge for us as a South West agency. To sit in one…
Is your marketing actually driving sales?
Marketing has never been noisier. Everywhere you look, food & drink brands are pushing out content, glossy Instagram posts, slick TikToks, and perfectly designed newsletters. On the surface, it all looks impressive. But here’s the uncomfortable truth – much of…
KW Marketing sponsors & finalists at Exeter Living Awards 2025
As a leading marketing agency in Exeter specialising in food & drink brands, KW Marketing is celebrating one of its proudest moments yet – sponsoring the brand-new Food & Drink Producer category at the Exeter Living Awards 2025 and being…
Leverage the top TikTok food trends for your food business
TikTok isn’t just shaping music or fashion anymore. It’s fundamentally shifting how consumers discover, crave, and buy food. For brands in the food and drink space, ignoring TikTok means missing out on a platform that’s influencing everything from supermarket shelves…
Emails that sell while you sleep: Inside our Bread & Jam roundtable
5am start. A packed-out room. 45 minutes of real, raw, no-fluff email marketing. Our roundtable at the Bread & Jam Festival, ‘Emails That Sell While You Sleep’, was everything we hoped for and then some! With over 1100 attendees, 260+…
The UK’s top food influencers (and why we think they’re worth watching)
In the world of food & drink, one thing is clear… food influencers in the UK matter. If you want to grow your food or drink brand online, the right influencer can help you get in front of thousands (sometimes…
How to grow D2C sales without hiring a big team
Let’s be real, growing your D2C sales can feel overwhelming especially when you’re running lean, wearing every hat, and wondering how on earth you’re supposed to do more without adding to your headcount. But here’s the thing, you don’t need…
KW Marketing announces FareShare South West as charity of the year 2025
This one’s big. The kind of partnership that makes everything we do feel even more meaningful. We’re incredibly proud to announce that FareShare South West is our Charity of the Year. This isn’t just a title. It’s a commitment. To…
We won! KW Marketing named most innovative digital marketing consultancy 2025
We’ve got news. Big news. The kind of news that deserves a proper proud moment and a celebratory popcorn toss (we are food & drink marketers after all). KW Marketing has been named Most Innovative Digital Marketing Consultancy 2025 by…
Why most food & drink brands struggle to grow online (and how to fix it)
You’ve poured everything into your product. You’ve built a brand people love in real life. But online? You’re still not seeing the sales you want. You’re trying all the things, Instagram posts, email campaigns, influencer gifting, but it feels like…
Fast food, health and advertising in the UK
Let’s be honest: when it comes to fast food advertising, we’ve all been tempted. Whether it’s a perfectly golden nugget, a towering cheeseburger, or a cheeky “limited time only” meal deal, the marketing is powerful. But how does this advertising…
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