Posts Tagged ‘Website’
The ULTIMATE guide to your eCommerce digital marketing funnel
Here we go again – some more marketing jargon for you. But WAIT. Before you click off – this is definitely something that you’re going to want to read if you’re a business owner. We’ve been in the business long enough to know that the eCommerce digital marketing funnel is the #1 thing you need…
Read MoreWhy good website design is ESSENTIAL for your eCommerce business
Have you ever visited a shop and after 2 seconds, you know that it’s all wrong? The lights are too bright, the music blaring too loudly, the products are all in the wrong place. It’s enough to make you walk straight out! Well, we’re here to tell you that this is no different in the…
Read MoreLevel up your brand awareness and drive traffic with a trusted paid social media agency
We’ve all done it. Be suckered into buying something fabulous from a gorgeous social ad. As a paid social media agency, we know that paid social ads for eCommerce brands are so lucrative in driving traffic, revenue, and engaged customers to your shop. We’re here to help you reach your eCommerce goals with paid social…
Read More10 ways to navigate the biggest season in eCommerce: Black Friday, Cyber Monday & more!
There’s a certain scent in the air at this time of year. From the last of the summer sun still dwindling, to the sense of anticipation that is in the air – Autumn time with its crunchy leaves, golden light and brisk air is beginning to settle in. It’s this time of year when we…
Read MoreTop 5 ‘email flows’ you NEED for your eCommerce website
The word ‘flows’ should be music to your ears if you’re a business owner or manager. Email marketing automations or ‘flows’ help your business run more efficiently. It minimises time spent doing repetitive tasks—giving you more time to focus on doing what you love. Not only that, but email automations capture all those pesky pieces of…
Read More6 simple ways you can optimise your eCommerce website
They say that you have to make first impressions count. It’s true for so many different facets of life and it is exactly the same in our digital marketing world! Suppose you go to a restaurant and you get poor service. Or perhaps the service was amazing but the ambiance wasn’t quite right. You probably…
Read MoreOur top 10 favourite eCommerce websites
It is hard to believe that the first-ever website was built a mere 30 years ago. Our digital space is so vast and ever-developing that we often forget about how far we have come! Here at eCommerce agency KW Marketing, we live and breathe websites. From ideation to inception to testing – we absolutely love…
Read MoreWhy we split test across our digital marketing
Split testing, A/B testing – we’re sure you’ve heard of it. But what actually is it? Split testing is a method of comparing two versions of a digital marketing campaign or element (such as a website, email, or ad) to determine which one performs better. This allows you, to make data-driven decisions about how to…
Read MoreThe importance of a powerful landing page
So you’ve done the hard work. Your digital marketing strategy is firing off at all cylinders and you’ve got visitors clicking away. Any savvy business owner gets that once you’ve done all that hard work to get visitors to your website or shop front, the next big step is to convert them into paying customers.…
Read MoreWhat 2019 will bring?
Here we are, the start of a New Year! I am so excited to see what 2019 will bring for KW Marketing. 2018 was a busy one that’s for sure! From campaigns to projects, events to conferences and lots of festivals in between, I was ready for some timeout over Christmas. Starting KW Marketing was…
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