Digital Marketing
Why is marketing important for business?
Marketing matters, now more than ever! Everywhere we turn it can feel like we are constantly being bombarded with marketing messages and that’s why it is so important to cut through the noise, go against the grain and make your mark in this industry. Good quality marketing is so crucial to the success of a…
Read MoreA guide to the top marketing channels in 2024
As a business operating in the 21st century, you can not deny the importance that digital marketing strategy holds in establishing a strong presence in a marketplace. 2024 is the year of even more digital advertising and marketing growth due to the sheer number of people who have turned to online platforms to discover and…
Read MoreKW Marketing lends our expertise to the launch of Meghan Markle’s new brand
2024 has been busy. So busy, sometimes it’s been difficult to stop and look around to see how far KW Marketing has come. But May is that time of year when the sun is starting to peek its head through the clouds of winter and we wanted to take stock and bask in the warmth…
Read MoreThe five stages of the digital marketing life-cycle explained
Once upon a time, there was a food marketing agency that wanted to help food and drink businesses achieve their digital marketing dreams. Oh wait, that’s us! In our eyes, the five stages of digital marketing are pretty much based around a fairytale – there’s the setup, the character building, the conflict, the action, and…
Read MoreMeet the UK’s leading team of digital marketing consultants
Careful of our capes – digital marketing consultants are the behind-the-scenes heroes of the digital age. They’re experts in their field with a thorough understanding of digital marketing and all that it entails. And it entails a lot! This expertise that we speak of? Well, it’s invaluable for businesses looking to thrive in today’s digital…
Read MoreThe NEW digital age – the 7 key principles of marketing and why they’re important
Welcome to the digital era. It’s time for your business to join the big leagues – and we have got just the thing for you. We always say that digital marketing shouldn’t be difficult for anyone to integrate into their business. Rather, it’s a much-needed addition to your ever-evolving business strategy – especially if you’re…
Read MoreWe are finalists in the Exeter Living Awards 2024
As January comes to a close, digital marketing consultancy KW Marketing has kicked off awards season proceedings in the best way that we know how. We are officially FINALISTS in the Exeter Living Awards 2024! What a way to round off the first month of the new year. Ask anyone, but it’s the biggest night…
Read MoreHow to set your digital objectives for 2024: A guide for food & drink businesses
2024. It’s here. The new year is often a time when food and drink businesses think they need a fresh start with their food and drink digital marketing. More often than not, their immediate thought is a revamp of content or a rehaul of the brand – but we’re here to tell you this shouldn’t…
Read MoreThe ULTIMATE guide to your eCommerce digital marketing funnel
Here we go again – some more marketing jargon for you. But WAIT. Before you click off – this is definitely something that you’re going to want to read if you’re a business owner. We’ve been in the business long enough to know that the eCommerce digital marketing funnel is the #1 thing you need…
Read More10 ways to navigate the biggest season in eCommerce: Black Friday, Cyber Monday & more!
There’s a certain scent in the air at this time of year. From the last of the summer sun still dwindling, to the sense of anticipation that is in the air – Autumn time with its crunchy leaves, golden light and brisk air is beginning to settle in. It’s this time of year when we…
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