Digital Marketing
The 12 digital marketing dos and don’ts for a holly jolly Christmas
December is fast approaching and before you know it, wine will be mulling, sleigh bells ringing and cash registers jingling as harassed consumers rush to complete their Christmas shopping. Make life easier for them by ensuring your festive marketing adds real value to their shopping experience – and make life easier for you by gifting…
Read MoreBlack Friday and Cyber Monday: can your business benefit?
Huge opportunity or massive threat? Well, that depends on you, your business and your customers. Hyper-spending, over-consumption and waste, have tainted these huge shopping days as the rise of conscious consumerism has taken root. So, it’s essential to do your research before you hop on the bandwagon to offer Black Friday or Cyber Monday discounts.…
Read MoreJuice up your digital marketing NOW to make your Christmas 2022 sales sparkle
There’s no time like the (Christmas) present. If you run an ecommerce business, you need to plan your digital marketing strategy NOW to reap the benefits of the festive season for your brand. Why? Well, faced with rising inflation, the cost of living crisis and fears of recession, consumers are starting to shop earlier to…
Read MoreWhy we at KW Marketing do what we do
In an age of screens, social media and digital technologies, it can be easy sometimes to lose your way in the mess of algorithms, apps and double taps. With much of the digital space geared around buy, buy, buy and more, more, more, authenticity, honesty and empathy can get lost in the murkiness of the…
Read MoreHow to reflect, refresh and reset for 2022
Between working from home, pivoting strategies to cope with unprecedented challenges and working on staying healthy and well, it’s understandable if your business goals took a temporary back seat in 2021. But with Christmas complete and the new year right around the corner, now is a great opportunity to reflect on the progress you’ve made…
Read MoreHow I can help grow your food and drink brand through digital
Hungry for success? It’s time to scale your online food and drinks brand with confidence and clarity. If you’re an ambitious food and drinks brand with an online store, seeking a marketing strategy for growth, and looking to explore paid advertising, you’ve come to the right place. KW Marketing specialises in digital food & drink…
Read MoreWhere to study Digital Marketing?
Digital Marketing is the biggest discussion point in marketing departments across the world. But where do you study Digital Marketing and how do you become an expert? Starting my career in London, Marketing was at the forefront of my career. Focusing mainly on PR, my role was to make sure the products we were marketing,…
Read MoreWhere to start with digital marketing?
A minefield in itself! Digital Marketing covers multiple channels and platforms, and is at the heart of most businesses. Whether you are running an e-commerce site or an informative site, Digital Marketing needs to be your core focus. With various options and ways of marketing your business it can become a fuzzy mess as to…
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