Journal.

Browse our journal for digital marketing tips, tricks and knowhow as well as our latest news and industry updates.

Why New Year’s Resolutions are good

By Kate Williams | 4 January 2018

So here it is……2018. The biggest year to date! But what does a new year mean to you? Setting new goals and achieving the unexpected? Or just another year bumbling along? Now, is the time to realise why new year’s…

Will my business idea work?

By Kate Williams | 4 December 2017

I used to sit at work and think, I could do this for myself, I could be my own boss and start up on my own. But I always managed to find a reason why I shouldn’t or couldn’t. Whether…

Where to study Digital Marketing?

By Kate Williams | 21 November 2017

Digital Marketing is the biggest discussion point in marketing departments across the world. But where do you study Digital Marketing and how do you become an expert? Starting my career in London, Marketing was at the forefront of my career.…

What is Email Marketing Automation?

By Kate Williams | 14 November 2017

Welcome Programmes, Re-Engage Programmes, Loyalty Programmes and a whole lot more. What really is Email Marketing Automation? Making Email Marketing customer journeys personalised, relevant and time sensitive is easier said than done however also crucial if you want to retain…

What’s your Social Media Strategy?

By Kate Williams | 8 November 2017

A Social Media Strategy, the spine of your Social Media Marketing. But how do you go about creating one? Where do you start? What’s your Social Media Strategy? Firstly, deciding what channels to focus on can be daunting. There is…

Happy Birthday Month

By Kate Williams | 30 October 2017

November marks 6 months into my new business venture! Setting up KW Marketing UK has been my biggest career challenge to date, but wow what an exciting 6 months it has been. Happy Birthday Month to us! Starting out in…

Where to start with digital marketing?

By Kate Williams | 22 October 2017

A minefield in itself! Digital Marketing covers multiple channels and platforms, and is at the heart of most businesses. Whether you are running an e-commerce site or an informative site, Digital Marketing needs to be your core focus. With various…

When to start a small business?

By Kate Williams | 10 October 2017

When is the right time to start a small business? Do you wait for someone to tell you that now is the right time? Or do you just go with it and believe that you can do it? May 2017…

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