Journal.

Browse our journal for digital marketing tips, tricks and knowhow as well as our latest news and industry updates.

Our top 10 favourite eCommerce websites

By Kate Williams | 24 March 2023

It is hard to believe that the first-ever website was built a mere 30 years ago. Our digital space is so vast and ever-developing that we often forget about how far we have come! Here at eCommerce agency KW Marketing,…

Our favourite foodies on TikTok

By Kate Williams | 23 February 2023

Food, glorious, food. Our days revolve around it and if you’re anything like the KW Marketing team, then you absolutely LOVE IT! As a social media marketing agency that is obsessed with food, there is rarely a day that we’re…

We are finalists in the Exeter Living Awards

By Kate Williams | 20 February 2023

What a start to 2023! We are absolutely thrilled to announce that KW Marketing, our digital marketing agency, is a finalist in the Exeter Living Awards 2023. The Exeter Living Awards are the city’s most prestigious business awards, and the…

Why we split test across our digital marketing

By Kate Williams | 9 February 2023

Split testing, A/B testing – we’re sure you’ve heard of it. But what actually is it? Split testing is a method of comparing two versions of a digital marketing campaign or element (such as a website, email, or ad) to…

How a trusted digital marketing consultancy helps with your business goals

By Kate Williams | 1 February 2023

In today’s digital age, businesses are increasingly recognising the importance of digital marketing to reach their target audience and stay ahead of the competition. However, for many businesses, developing an effective digital marketing strategy can be a daunting task. That’s…

How a Digital Marketing Consultant based in the UK can help you to reach your business goals

By Kate Williams | 26 January 2023

There’s no doubt about it, digital marketing has become an essential part of businesses today. The industry has seen tremendous growth in recent years, with so many different pathways for businesses to take, it can sometimes be difficult to know…

Supercharge your socials with a social media content creation agency

By Kate Williams | 13 January 2023

In our digital world, we know that competition is incredibly fierce between brands to capture audiences’ attention. Every business knows that having a smashing social media strategy is key to successfully increasing brand awareness and sales. By creating high-quality, on-brand…

The importance of a powerful landing page

By Kate Williams | 10 January 2023

So you’ve done the hard work. Your digital marketing strategy is firing off at all cylinders and you’ve got visitors clicking away. Any savvy business owner gets that once you’ve done all that hard work to get visitors to your…

How a paid social agency can rocket your revenue

By Kate Williams | 4 January 2023

You’ve probably heard of paid social media but you might not know exactly what it means. Paid social media is a method of advertising on social media platforms such as Facebook, Instagram, Pinterest and TikTok that targets specific audiences. Implementing…

How a restaurant marketing agency can help your business thrive in 2023

By Kate Williams | 23 December 2022

Gone are the days of lockdown after lockdown where we were trapped inside or following the rule of six. People are making up for the lost time of the last two years and making the most of in-person experiences by…

Why 2022 has been our best year ever

By Kate Williams | 12 December 2022

When the festive season is in full swing with turkeys a’gobblin’ and mince pies a’mincing, there’s sometimes no opportunity to sit back, relax and take stock of how far you have come over the past 12 months. Our digital marketing…

Harness the power of a strategy

By Kate Williams | 6 December 2022

If you want to build a solid foundation and more freedom and flexibility into your business, you need to start with … a digital marketing strategy. Yes, I know ‘strategy’ isn’t the sexiest of buzzwords – it’s more of a…

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