Journal.
Browse our journal for digital marketing tips, tricks and knowhow as well as our latest news and industry updates.
Kate is a proud Building Brands UK speaker
What fuels you? Your family, your work? Food, drink, travel? The list can go on and on! For us at KW Marketing, there’s one thing that fuels us. PASSION. It speaks volumes in the work that we do – from…
Welcome to the Food Marketing Club
Welcome to the Food Marketing Club – your one-stop shop to spice up your brand! It’s been a long time coming, but it’s finally here. As a digital marketing agency, we kept on hearing from food and drink brands –…
20 blog content ideas for food & drink brands
Why is writer’s block scared of content planning? Because when you dedicate time to coming up with several blog content ideas to use throughout the year, you don’t have to panic and wallow in blank pages whenever you want to…
What is strategic marketing?
Marketing is thrown at consumers and business owners so often nowadays, it can start to feel tasteless. That’s because, in a lot of cases, it is. So much advertising and marketing promotions are created with little to no thought behind…
A food marketing agency that serves up the recipe for success
We can tell you everything you need to know about us in 10 words or less. At our core, we are food lovers and creatives. And that’s it! But what’s that I hear? You want to learn more about KW…
The art of email: How to build an email marketing funnel for conversions
Imagine a candy shop. Imagine the rows upon rows of sweets, chocolates and lollies. Tasty right? Now think of the digital marketing world as this said candy shop. At your fingertips, there are literally hundreds of marketing channels and platforms…
What is sustainable marketing and why should you use it?
Sustainable marketing has become essential for success in this day and age. It can improve customer retention, boost brand reputation, reduce resource usage, and save costs. A no-brainer when it comes to marketing. But what exactly is sustainable marketing and…
Back to basics: What is storytelling in marketing and why is it important
Stories are powerful things. A good story is incredibly memorable, builds an emotional connection, and will often be retold and shared over and over. A great story lasts the test of time. Effective, engaging and impactful storytelling is all principles…
How to sell your food and drink products online
We hear ya. It’s a tough old world out here in the food and drink market at the moment and 2024 has so far been, well, a bit of a slog. In times like these priorities slip, projects get relegated…
Why is marketing important for business?
Marketing matters, now more than ever! Everywhere we turn it can feel like we are constantly being bombarded with marketing messages and that’s why it is so important to cut through the noise, go against the grain and make your…
A guide to the top marketing channels in 2024
As a business operating in the 21st century, you can not deny the importance that digital marketing strategy holds in establishing a strong presence in a marketplace. 2024 is the year of even more digital advertising and marketing growth due…
KW Marketing’s first LIVE event sparks a fire for success
Since the beginning, there have been certain milestones to building the KW Marketing brand that we knew were Big Deals (that’s capital B and capital D!). Becoming a limited company, hiring our first employee, having our first office space… they…
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