20 killer email marketing ideas for NEXT-LEVEL campaigns

Email marketing runs through our veins here at KW Marketing. Cut us open, and we’ll bleed Klaviyo! As an email marketing agency, and with our founder Kate being an email marketing specialist at heart, obsession doesn’t even begin to touch the surface of our feelings toward it. Time and time again – we have seen…

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Top 5 ‘email flows’ you NEED for your eCommerce website

The word  ‘flows’ should be music to your ears if you’re a business owner or manager. Email marketing automations or ‘flows’ help your business run more efficiently. It minimises time spent doing repetitive tasks—giving you more time to focus on doing what you love. Not only that, but email automations capture all those pesky pieces of…

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Welcome to part two of our foodie digital marketing series – ‘How you’re using digital marketing in your business’. As a food and drink digital marketing agency that THRIVES on helping brands reach their goals, we love to delve deep into foodie digital marketing. We work alongside incredible food and drinks brands and we LOVE…

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If you want to build a solid foundation and more freedom and flexibility into your business, you need to start with … a digital marketing strategy. Yes, I know ‘strategy’ isn’t the sexiest of buzzwords – it’s more of a buzzkill – but there is a reason why those who fail to plan, plan to…

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Email is everywhere. Continued internet access through mobile, deepened by the changes in pandemic and post-pandemic marketing, means it’s not going anywhere, either. So, what elements do you need to build into your email marketing strategy? Let’s explore the trends that we can look forward to in 2022 and beyond. 1 Welcome the new data…

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In the last 18 months I have discovered which marketing tools are right for my business. In a world of CRM’s, Social Media Scheduling Tools and Email Marketing Platforms, choosing the right ones can be difficult. From experience and lots of trial and error, here’s my cheat sheet on how to get a head start…

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Split testing your email sends can be a great way of determining which campaign will work best with your audience, also known as a/b split testing. Do you have a campaign that you want to test which imagery or content works best? Are you unsure of what the title should be or when to send?…

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This month is a huge milestone! Which birthday month is the best? May 2018 marks an extremely special occasion. In May 2017 KW Marketing UK began. Something which I never thought would grow in to what it has today. With over 10 clients, from a variety of industries, I can quite honestly say I have…

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So here it is……2018. The biggest year to date! But what does a new year mean to you? Setting new goals and achieving the unexpected? Or just another year bumbling along? Now, is the time to realise why new year’s resolutions are good. Prepare Preparing for a new year means getting ahead of the game.…

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I used to sit at work and think, I could do this for myself, I could be my own boss and start up on my own. But I always managed to find a reason why I shouldn’t or couldn’t. Whether that be confidence, not knowing what to specialise in or not having the contacts to…

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